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November 17, 2022
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NAOT Footwear’s First Flagship Store Now Open in New York City

NAOT’s First New York City Store Opens in the SoHo Neighborhood

(New York, NY), Nov. 14, 2022 – NAOT Footwear, Israeli maker of luxurious shoes that combine fashion and comfort, has opened its first ever flagship store in the SoHo neighborhood of New York City.

Located in the heart of SoHo, the flagship store at 436 W. Broadway is perfectly situated among the city’s most iconic and unique fashion boutiques. Fans of the brand are now able to browse and experience the unparalleled quality and craftsmanship of NAOT’s sandals, sneakers, clogs, boots, and more.

Industry leaders in style and design, NAOT is renowned for comfort. NAOT’s unique footbed is made primarily from natural cork and latex providing unprecedented support, flexibility and durability. Handmade in Israel from the highest quality leathers and materials, the advanced designs are well suited for display alongside the art of SoHo.

The SoHo store will allow visitors to experience the ultimate in comfort and fit firsthand. The fashion-forward boutique features a minimalist, chic design created to display current collections as works of art. NAOT USA President Ayelet Lax Levy said, “The opening of this flagship store allows us to show the breadth of the line and tell the story of NAOT on a deeper level. New York is my home and opening our flagship store here feels both exciting and personal. We will also be planning on donating shoes to a local charity as a way to embrace the local community.”

NAOT is dedicated to giving back to local communities. Through their #NaotGivesBack Donation Program, NAOT donates tens of thousands of shoes and sandals to various charities each year. Giving back has been built into the vision of NAOT, their hope is that a brand new pair of quality shoes can add comfort to those who need it most.

Guests are invited to visit the new NAOT flagship store at 436 W. Broadway, NYC between the hours of 11 a.m. to 7 p.m., seven days a week or to browse styles online, visit naot.com

Media Inquiries

Sarah Karger
sarah@commodditiesinc.com

About Naot Footwear

Naot is passionate about creating a better world by making people feel comfortable. Crafted by hand in Israel through the combined efforts of people from different cultures and backgrounds, Naot shoes are ethically made using sustainable methods with materials of the highest quality. Fine Italian leathers and our signature insoles combined with advanced designs, make for an unparalleled combination of quality, fashion and comfort.

Naot’s uniquely engineered insoles are made of natural cork and latex and lined with a supple suede lining, creating a flexible and shock absorbing base of superior support that is designed to replicate the shape of one’s foot, much like a footprint left behind in the sand. To shop Naot products, visit www.naot.com.

November 7, 2022
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The Zodiac showcases classic shades of smooth nubuck with an eye catching white, slip resistant sole. A cork & latex removable footbed provides all-day comfort. This style contains double zippers for easy on/off and also features padded technical lining for extra comfort.

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: lightweight, removable cork & latex footbed, handsewn Strobel construction, padded technical lining, double zipper, offered in nubuck, easy on and off

 

Naot Zodiac is American Podiatric Medical Association (APMA) approved

 

What #Naotics are saying about Zodiac:

“I have been wearing these boots with everything cute and comfy.”

“These are really cute shoes and were comfortable right out of the box. I wore them the first time to a meeting and i was on my feet most of the day-no blisters or discomfort. That’s a miracle! Plus, I received a ton of complements on them.”

“I have plantar fasciitis and have a hard time finding comfortable shoes. These changed my life, I am comfortable all day at work. Thanks Naot!”

 

 

SHOP Zodiac on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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November 2, 2022
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The Castera is a comfy everyday bootie made with soft leather combinations, zipper accent, lace up closure and quilted details. Naot Castera features Naot’s anatomic cork & latex footbed is wrapped in a pampering suede and molds to the shape of the foot with wear.

 

  • Fit: True To Size
  • Sole Material: Polyurethane
  • Heel Height: 1.25″
  • Width: Wide
  • Slip Resistant: No
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: Cork/latex removable footbed, shock-absorbing, flexible, lightweight, arch support, padded technical lining, laces, double zipper accent, quilted design details

 

What #Naotics are saying about Castera:

“True to size. Comfortable right out of the box!! Love the zipper. Very comfortable and casual boots.”

“I’m really happy with these boots and how cute they look.”

“Amazing quality! Beautiful construction, great arch support, nice padding in the footbed. Can’t wait to wear them in colder weather.”

“High quality boots. Comfortable and fit really well.”

 

SHOP Castera on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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October 26, 2022
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The Okahu is the perfect lightweight, slip on sneaker. The Okahu features Naot’s removable, anatomic cork & latex footbed, which is wrapped in microfiber and molds to the shape of the foot with wear. The Koru Collection features a 1″ polyurethane sole which is extremely lightweight, durable & slip resistant. This collection uses a hand-sewn Strobel construction making it strong and extremely flexible.

 

  • Fit: True To Size
  • Sole Material: Polyurethane
  • Heel Height: 1″
  • Width: Medium to Wide
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: Removable cork/latex footbed, handsewn Strobel construction, durable, flexible, shock absorbing, lightweight, arch support, slip resistant, knit fabrication lining, vegan

 

What #Naotics are saying about Okahu:

“These are my favorite shoes! They are lightweight, stylish, and extremely comfortable. I bought the brown ones. I’m considering getting a pair of slate gray as well. All my other shoes are going back to the closet!”

“I absolutely adore this shoe! I so loved my first pair that I bought a second one to have as a replacement in case the style were ever retired. I love the elastic knit upper that hugs my foot perfectly, the removable insert that molds to my foot, and the cushy sole. I even love the little loop at the heel that makes it so easy to put on. I wear this shoe for all sorts of occasions and it always looks great. My only complaint is that it doesn’t come in bright colors. I’d kill to have a pair in a gorgeous orangey red! Peacock, bright chartreuse, and a vibrant, clear royal purple would also be wonderful, but please, please, please consider at least bright red.”

 

 

SHOP Okahu on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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October 20, 2022
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📷: @kate_romanoff

The Infinity is the perfect everyday lace-up sneaker designed with earthy tones of leather. This style has a removable cork & latex footbed and slip resistant sole that provides all-day comfort.

 

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: Cork & Latex Footbed, lightweight, handsewn Strobel Construction, padded technical lining, slip resistant, lace up

 

Naot Infinity is American Podiatric Medical Association (APMA) approved

 

What #Naotics are saying about Infinity:

“Super cute sneaker. Exactly what I was looking for”

“Gorgeous shoe with great neutral colors. Highly recommend.”

 

 

SHOP Infinity on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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October 11, 2022
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Comfortable and cozy Calm slippers are lined in soft fleece to provide warmth and a mattress foam padding insole for comfort and support. VEGAN

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  • Upper: Woven polyester
  • Lining: Woven polyester/soft fleece
  • Insole: Mattress foam padding
  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: No
  • Orthotic Friendly: No
  • Removable Footbed: No
  • Features: Soft fleece, mattress foam padding, plush

 

What #Naotics are saying about Calm:

“I love these slippers. So soft and cute.”

“warm and fluffy slippers! perfect size and color!”

 

 

SHOP Calm on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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October 7, 2022
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The Bentu is a classic and timeless loafer complemented with silver tone hardware. This style features Naot’s removable cork & latex footbed and an abrasive sole for anti-slip.

 

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: removable cork/latex footbed, abrasive sole for anti-slip, lightweight, flexible, handsewn Strobel construction, shock absorbent, durable, arch support, metal shank, hidden gore for easy slip on, silver tone hardware used as faux buckle

 

What #Naotics are saying about Bentu:

“Beautiful loafers, so comfortable. They just fit perfect!”

“LOVE THEM!! PERFECT!!!”

“I love the classic style. These are comfortable and elegant looking shoes. I get compliments every time I wear them.”

“Best horsebit loafer in my collection. Absolutely my favorite!”

 

 

SHOP Bentu on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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September 28, 2022
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Smooth leather, faux shearling cuff and lace up closure that make these ankle boots irresistible. The Pali is a stylish bootie and it features Naot’s removable, anatomic cork & latex footbed for all day comfort. The Aura Collection features a 1.5″ polyurethane sole with a metal shank which is extremely lightweight, durable & abrasive to prevent slipping. This collection uses a hand-sewn Strobel construction making it strong and extremely flexible.

 

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: removable cork/latex footbed, abrasive sole for anti-slip, lightweight, flexible, handsewn Strobel construction, shock absorbent, durable, arch support, metal shank, padded heel cup, faux sherling cuff, padded instep, padded technical lining

 

What #Naotics are saying about Pali:

“Amazing and beautiful boots!”

“I got the bordeaux color and I just love my new boots. They are stylish, well-made and super comfortable.”

 

 

SHOP Pali on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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September 23, 2022
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A versatile clog made with soft smooth leather. Naot Halny is the perfect staple. These loafer slides feature Naot’s removable cork & latex footbed for all day comfort. The Aura Collection features a 1.5″ polyurethane sole with a metal shank which is extremely lightweight, durable & abrasive to prevent slipping. This collection uses a hand-sewn Strobel construction making it strong and extremely flexible.

 

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Polyurethane
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: Yes
  • Orthotic Friendly: Yes
  • Removable Footbed: Yes
  • Country of Origin: Handmade in Israel
  • Features: removable cork/latex footbed, abrasive sole for anti-slip, lightweight, flexible, handsewn Strobel construction, arch support, metal shank

 

What #Naotics are saying about Halny:

“stylish, comfy and beautiful mules! Very well made, can be dressed up or down and perfect fit!!”

“These are the most comfortable loafers I have ever worn. As soon as I put them on I loved them. I love them so much that I ordered a 2nd pair in a different color.”

 

 

SHOP Halny on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @naot.northamerica & #NAOTIC to share your favorite pair of #NAOT shoes.

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April 14, 2022
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Naot Odyssey is a stylish and comfortable sandal with adjustable hook & loop straps. Naot’s anatomic cork & latex footbed is wrapped in pampering suede and molds to the shape of the foot with wear. The Athena Collection features a 1.5” rubber sole which is extremely lightweight while providing perfect arch support.

 

  • Fit: True To Size, Half Sizes Size Up
  • Sole Material: Rubber
  • Heel Height: 1.5″
  • Width: Medium
  • Slip Resistant: No
  • Orthotic Friendly: No
  • Removable Footbed: No
  • Country of Origin: Handmade in Israel
  • Features: Cork/foam Footbed, Lightweight, Arch support, Comfort

 

What #Naotics are saying about Odyssey:

“These have to be the most versatile Naots yet. They are stylish and very adjustable so will accommodate a variety of widths. They have a lot of cushioning. I love these shoes. I wore my last two pairs of sandals for 12 years. I just kept replacing the foot beds.”

“super comfy sports sandals! amazing style, can’t go wrong with Naot!”

 

 

SHOP Odyssey on www.Naot.com

Want to be the first to know about Naot new arrivals, events & contests? Subscribe to our Naot Newsletter.

Follow us @NaotFootwear & #NAOTIC to share your favorite pair of #NAOT shoes.

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We understand the importance of showing support for small businesses. Locally owned businesses build strong communities by maintaining vibrant main streets, bringing neighbors together & recycling revenue back into the local economy. #SHOPSMALL





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